THE INTERNATIONAL CONTENT MARKETING AWARDS

2019 WINNERS

BEST ANNUAL ALWAYS ON

GOLD - BA 100: British Airways - British Airways - Cedar

SILVER - Converting content into customers for Ageas - Ageas - BrandContent

BRONZE - Qantas Think - Qantas - Medium Rare Content Agency

 

BEST AUTOMOTIVE

GOLD - Volvo Penta - Mighty Jobs - Volvo Penta - Spoon

SILVER - RoadStars powered by Mercedes-Benz Trucks - Daimler AG - mensemedia Gesellschaft für Neue Medien mbH | PRH Hamburg Kommunikation GmbH

BRONZE - MINI Creative Club - MINI South Africa - John Brown South Africa

 

BEST B2B CAMPAIGN

GOLD - Tanium - Business Resilience Campaign - Tanium - Transmission

SILVER - NatWest MoneySense - NatWest - John Brown Media

BRONZE - EDF Energy circular economy B2B content campaign - EDF Energy - Department of Change

 

BEST BRANDED PODCAST SERIES

GOLD - 72 Hours - The Norwegian Directorate for Civil Protection (DSB) - Geelmuyden Kiese

SILVER - Navigating Parenthood - HCF - Hardie Grant Media

BRONZE - Glutenpodden - Svenska Celiakiförbundet (The Swedish Coeliac Association) - Make Your Mark

 

BEST CONSUMER

GOLD - See the difference reablement recruitment campaign - Cambridgeshire County Council Social Care team - CPL

SILVER - Tesco Portfolio - Tesco - Cedar

BRONZE - Christmas is happening on eBay - eBay - Bridge Studio at News UK

 

BEST CONTENT CAMPAIGN

GOLD - Bring It Home - Woolworths South Africa - Woolworths Agency and Marketing Team

SILVER - 72 Hours - The Norwegian Directorate for Civil Protection (DSB) - Geelmuyden Kiese

BRONZE - No filter - BT Sport - BT sport

 

BEST CONTENT PLATFORM

GOLD - MoneySense - NatWest - John Brown Media

SILVER - Sage Advice - Sage - Pragmatic

BRONZE - RoadStars powered by Mercedes-Benz Trucks - Daimler AG -mensemedia Gesellschaft für Neue Medien mbH | PRH Hamburg Kommunikation GmbH

 

BEST CONTENT TEAM

GOLD - Imagine, Immediate Media Co - Imagine

SILVER - Progressive Content: Agile - Progressive Content

BRONZE - Woolworths South Africa - Woolworths Agency and Marketing Team

 

BEST FINANCE

GOLD - Stories of Help - NRMA Insurance - Storyation

SILVER - Converting content into customers for Ageas - Ageas - BrandContent

BRONZE - How Content Marketing and a TV Ad Became Friends - Santander Consumer Bank Denmark - Brand Movers

 

BEST INTER-COMPANY ENGAGEMENT

GOLD - Job Swap - Volvo Cars - OTW

SILVER - Redink Bouvet Hackathon - Bouvet - Redink

BRONZE - The Roger Collective - Virgin Management Group - John Brown Media

 

BEST MEMBERSHIP

GOLD - The Farmer - NSW Farmers - Medium Rare Content Agency

SILVER - English Heritage English Heritage - Immediate Media Branded Content

BRONZE - The Club: British Airways - British Airways - Cedar

 

BEST PARTNERSHIP

GOLD - 72 Hours - The Norwegian Directorate for Civil Protection (DSB) - Geelmuyden Kiese

SILVER - Home' with Nikon and Secret Escapes - Nikon - MediaCom

BRONZE - They get caught in the end - PostNord Sweden - Spoon and Bonnier News Brand Studio

 

BEST SPECIALIST

GOLD - Fear of Flying - Amnesty International - Brickwall

SILVER - History Inspired Makeup Tutorials - English Heritage - English Heritage

BRONZE - 72 Hours - The Norwegian Directorate for Civil Protection (DSB) - Geelmuyden Kiese

 

BEST TRAVEL

GOLD - Canada: Destination Inspiration - DESTINATION CANADA - TCO

SILVER - Rosewood Conversations - Rosewood Hotels & Resorts - Spherical

BRONZE - BA 100: British Airways - British Airways - Cedar

 

BEST USE OF CONTENT WITHIN MEDIA RELATIONS

GOLD - 72 Hours - The Norwegian Directorate for Civil Protection (DSB) - Geelmuyden Kiese

SILVER - Multiplier Media puts small local tech company in the international spotlight - Illuminance - Solutions Multiplier Media

BRONZE - Cutting Through the Noise for Admiral - Admiral - BrandContent

 

BEST USE OF DATA AND INSIGHT

GOLD - Add Gaming Experience to your CV - Manpower - Geelmuyden Kiese

SILVER - Microsoft Partner Benchmarking Tool - Microsoft Corporation - Fifty Five and Five

BRONZE - Svensk adressändring (translation: Change of Address in Sweden) - Svensk adressändring (translation: Change of Address in Sweden) - Make Your Mark

 

BEST USE OF IMAGERY

GOLD - Add Gaming Experience to your CV - Manpower - Geelmuyden Kiese

SILVER - My womb is not your business - Mehiläinen Oy - Vapa Media Oy

BRONZE - Waitrose & Partners Food - Waitrose & Partners - John Brown Media

 

BEST USE OF INFLUENCER MARKETING

GOLD - The Chris Evans Breakfast Show with Sky - Sky - Wireless (News UK)

SILVER - Lucozade Zero x Love Island: Factor Zero - Suntory - MediaCom

BRONZE - No Nudes For You - The Norwegian Directorate for Children, Youth and Family Affairs (Bufdir) - Geelmuyden Kiese

 

BEST USE OF INNOVATIVE TECHNOLOGY

GOLD - SafeTug 360⁰ Experience - Trelleborg Marine & Infrastructure - Stein IAS

SILVER - Breathe It All In: O2 makes you feel more alive - O2 - Havas Media

BRONZE - No Nudes For You - The Norwegian Directorate for Children, Youth and Family Affairs (Bufdir) - Geelmuyden Kiese

 

BEST USE OF MONETISED CONTENT

GOLD - Qantas Think - Qantas - Medium Rare Content Agency

SILVER - British Airways Media - British Airways - Cedar

BRONZE - Coles Magazine - Coles Supermarkets - Medium Rare Content Agency

 

BEST USE OF PRINT

GOLD - Reach out and Touch - Sappi Europe - John Brown Media

SILVER - Bentley Magazine - Bentley Motors - Archant Dialogue

BRONZE - Chernobyl: The Truth - Sky Originals - Bridge Studio at News UK

 

BEST USE OF SEO

GOLD - All Things Hair - Unilever - Green Park Content

SILVER - Charting the rise of veganism through data storytelling - The Body Shop - iProspect UK

BRONZE - Mathematician Reveals Formula for the Perfect Christmas Tree - Admiral - BrandContent

 

BEST USE OF SOCIAL MEDIA B2B

GOLD - Organic Always-on Approach: NatWest & RBS - RBS Group - Progressive Content

SILVER - The Power of Trent - Rolls-Royce - Ogilvy

BRONZE - Vodafone Business Brand Launch - Vodafone Business - Vodafone Business

 

BEST USE OF SOCIAL MEDIA B2C

GOLD - Bring It Home - Woolworths South Africa - Woolworths Agency and Marketing Team

SILVER - The Defy Damage Experiment - Joico - Yo Adrian

BRONZE - What's Stopping You? - Reed in Partnership - (In House)

 

BEST VIDEO - INDIVIDUAL

GOLD - Eurostar: The Love Train - Eurostar - Cedar

SILVER - Living with Alzheimer’s - The Swedish Brain Foundation (Hjärnfonden) - Spoon

BRONZE - The search for 12-year-old Dante - SOS Alarm - Spoon

 

BEST VIDEO - SERIES

GOLD - Redink Bouvet Hackathon - Bouvet - Redink

SILVER - What Was Life Like? - English Heritage - Immediate Media Branded Content

BRONZE - Stories of Ambition - JLL - The Precinct

 

DESIGNER OF THE YEAR

GOLD - Richard Berry - Bentley Motors - Archant Dialogue

SILVER - Kerry Wakefield - Waitrose & Partners - John Brown Media

BRONZE - Kris Short - Mandarin Oriental - Cedar

 

EDITOR OF THE YEAR

GOLD - Charlotte Jones - Tesco - Cedar

SILVER - Lauren Rose-Smith - Tesco - Cedar

BRONZE - Cathy Wood - Bentley Motors - Archant Dialogue

 

RISING STAR

GOLD - Lisa Arnold - Stein IAS - Stein IAS

SILVER - Jordan Harris - Volkswagen Group - Wonderly

BRONZE - Rachel Wood - Volkswagen Group - Wonderly

 

INTERNATIONAL CONTENT MARKETING AWARDS 2019 SPONSORED BY SEMRUSH

BEST LARGE AGENCY - John Brown Media

BEST MEDIUM AGENCY - Future Fusion

BEST SMALL AGENCY - BrandContent

BEST IN-HOUSE TEAM - English Heritage

 

A MASSIVE CONGRATULATIONS TO ALL WINNERS, AND ALSO A HUGE THANK YOU TO ALL ATTENDEES! IT WAS A GREAT NIGHT AND WE LOOK FORWARD TO SEEING YOU AGAIN NEXT YEAR!