CONTENT BREAKFAST: 2020 TRENDS

Michael is a digital specialist, an expert at enabling companies in highly regulated industries communicate online with their publics in effective and creative ways; with a particular focus across financial services, healthcare, and technology. In 2014, he developed the digital strategy for a central bank in Europe, which was consequently shared as best practice in the financial services community. This led to working with a number of well-known organizations including specialist and retail banks. Today, Michael leads as a digital specialist across integrated programmes delivering digital strategy and content creation, blogging programs, influencer engagement, social media advertising, and training.

Livia is a digital specialist, who has extensive experience devising and delivering digital strategies across corporate communications, governmental, and consumer clients. She is particularly experienced in working as an integrated team member across complex projects delivering digital strategies and content development. Livia has worked in the consumer, governmental, corporate, sustainability, public affairs, and recruitment social media marketing space for some of the world's largest brands.

Robyn is a Digital PR & Promotion Consultant at Builtvisible with a background in traditional PR from both in-house and agency roles. While working on the larger scale growth campaigns at Builtvisible, Robyn has a focus on looking at how Builtvisible can continuously evolve ways in which they build meaningful links to priority areas of our client's websites on an ongoing basis.

Nicola is an experienced marketing consultant and content marketing specialist and the founder of the Maze Media Group, which is a collective of niche, specialist agencies.

Maze Media is a media planning and buying agency, To The End is an content marketing agency with a big focus on niche audiences. Fluential is an Influencer Agency who work with influencers and brands to deliver bespoke campaigns across social media. WXVE are a film and TV Studio. Optimyzd specialise in paid search, and TLNT specialise in Influencer Management.

Gareth is a Senior Content Marketing Manager at English Heritage. He leads a team of producers who create award-winning content that brings the story of England to life for audiences across the world.

Gareth’s specialism is video marketing, and over the last few years he's developed English Heritage's YouTube channel into one of the most popular in the sector. He'll discuss how English Heritage combined historical know-how with YouTube’s powerful platform to grow its subscribers from 1,000 to 790,000 in just over three years.